Amazon Hits iTunes Again With $0.99 Lady Gaga Album, Qualifies for Cloud Drive Storage Upgrade: Amazon has made another push today with a "Daily Deal" offering the new Lady Gaga album, "Born This Way", for only $0.99 through the Amazon MP3 Store. The special price is available for today only and compares to the $11.99 price point for the standard album in the iTunes Store, where an expanded edition is also available for $15.99.