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Tuesday, September 10, 2013

Apple Announcements Sept. 10, 2013

iOS 7


iOS 7 will be available for free on September 18.

iWork FREE!! iWork apps, iPhoto and iMovie -- all now free. (Only on new devices.)

iPhone 5C


Colors. Made of a hard-coated polycarbonate. Inside it's build with a steel-reinforced structure. Inside it's powered by an A6 chip, with blazing-fast performance and console-level graphics. It has a slightly larger battery than the iPhone 5.

8MP iSight camera, backside illumination, and IR filter. Front side has a new FaceTime HD camera that's even better in low-light, bigger pixels, better backside illumination. Works with FaceTime audio.

iPhone 5C supports more network bands than any phone we've made, more LTE bands than any other phone in the world. Up to 100Mbps download and Wi-Fi, and Bluetooth 4.0.

16GB configuration at $99 or 32GB at $199 (with two-year contract).

So, instead of continuing to make the 5 available for $99, this time they're replacing the 5 with a new model at at price.


iPhone 5S


Performance


A brand new system-on-a-chip from Apple: A7. First ever 64-bit smartphone.

The A7 is a 64-bit desktop class architecture, with a modern ARM instruction set that's more efficient, 2x general-purpose registers, 2x floating-point registers, over 1 billion transistors and in the same die size as the A6.

We haven't told you yet that iOS 7 has been re-engineered for 64-bit, as have all the apps that come with your device.

They've updated Xcode to support 64-bit to let developers make 32-bit and 64-bit apps simultaneously. For customers, apps run side-by-side and transparently.

A7 is up to 2x as fast with CPU tasks and graphics tasks.

Typically converting to 64-bit is a lengthy process, but with Apple's tools, one person converted the code in 2 hours.

M7 - Motion coprocessor. Takes advantage of all the sensors and continuously measures the data coming from the accelerometer, gyroscope, and compass without having to wake up the A7.

iSight Camera


New five-element Apple-designed lens, larger f/2.2 aperture. New sensor with a 15% larger active area. The pixels on this sensor are 1.5 microns in size, larger than iPhone 5 and larger than other smartphones. More light, better picture.

Before you take a picture, iPhone does auto white balance, auto exposure, creating a dynamic local tone map around the image to get better highlights and shadows, autofocus matrix metering for more sharpness, and it actually takes multiple photos, analyzes them in real time for which is the sharpest, and that's what you see.

New flash: the True Tone Flash. Flash in iPhone 5S solves this; two LEDs, one a cooler white one and another a warmer one. Over 1000 unique variations to give you the right color flash for the room or situation you're in.

Auto image stabilization.

New Burst mode. Hold down on the shutter it'll burst a bunch of photos; 10 fps for as long as you hold the shutter.

Slo-Mo. Captures HD video at 720p at 120fps.

Security


Touch ID. It reads your fingerprint at an incredibly detailed level, using a touch ID sensor. 170 microns thin, has 500 ppi resolution, scans sub-epidermal skin layers for a better image; you can teach it about more than one finger, and no matter what orientation, it can tell.

Starts with 16GB at $199; 32GB at $299; and 64GB at $399, all with two-year contract.

The 8GB 4S is staying in the line-up for free.

iPhone 5C pre-orders open on Friday, September 13.

Elvis Costello!