Beyond the Buzz, Where Are MOOCs Really Going?: Everyone?s going MOOC-crazy these days. The question is not just whether MOOCs (Massive Open Online Courses) are going to disrupt traditional education, but how. Is it really going to be a Napster-like moment with entrenched ?Teamsters in tweed? worried about the erosion of their research, publishing, and teaching? It's remarkably difficult for established market leaders to pioneer or even catch up with disruptions. Yet interestingly, the big, reputable universities are the ones leading the MOOC wave.